Introduction to BERNINA in India

Welcome to BERNINA India's official blog! 

Why did we come up with this blog?

We at BERNINA India felt the need to revive the long lost interest in one of the most primitive hobby of the Indian women - sewing , quilting and embroidery. We all know how sewing , quilting and embroidery have been connected to the intrinsic Indian culture. Through this blog, we provide a platform for all Indians to resurrect their interest in sewing , quilting and embroidery with our range of sewing, quilting and embroidery machines - which are one of a kind not only in India , but in the world. BERNINA India has made sewing , quilting and embroidery all the more interesting, easier and enjoyable. Gone are the days of using a treadle machine or a manual sewing machine to achieve these creative pursuits. 

We bring to you a wide range of computerised sewing, quilting and embroidery machines which can surely spark your interest in taking up sewing, quilting and embroidery as a hobby. Daily, we'll be coming up with posts highlighting the essentiality of the products that we sell at BERNINA India. 

Now we would like to share with you something about BERNINA International AG - Switzerland , whom we represent as country distributors for India :

About BERNINA 

BERNINA International AG has been one of the world's leading sewing and embroidery machine manufacturers for more than 120 years. The Swiss family-owned company's products are synonymous with innovation and precision. Above all, they are known for their durability. BERNINA sewing machines are used worldwide by women with a passion for sewing. Our passion is the development of products that allow you to put your creative ideas into practice. Here, you can find out what makes BERNINA special and learn about our values and our philosophy. We are proud of the fact that we are the only sewing machine manufacturer still producing in the western world. At our headquarters in Steckborn, Switzerland, we can look back on a tradition that dates back more than 123 years.

What makes BERNINA unique?
For decades, BERNINA has been passionately committed to developing cutting-edge sewing and embroidery machines for creative people. Swiss precision is at the heart of every product we make. BERNINA products are manufactured exclusively with high-quality materials – inside and out. BERNINA – standing for Swiss tradition since 1893. BERNINA – made to create.

Quality at BERNINA 
You have a passion for creating clothing, quilts or textile art. And BERNINA has a passion for creating machines that fulfill the highest quality standards. BERNINA always has you and your needs in mind. As a family business, BERNINA wants to ensure that your creations can be implemented with the best technology and thus bring enjoyment and well-being to your family.

BERNINA machines represent Swiss perfection. Perfect work, however, is only possible with patience and discipline. That is why employees are BERNINA's most important asset. They are committed to ensuring that the machines and computers are precisely manufactured down to the last detail. To meet these quality standards, they make use of the most advanced technology available. Thus the company guarantees quality down to the smallest detail. In other words: BERNINA ensures quality, so you can let your creativity flow freely.

Values and Philosophy

At the end of the nineteenth century, Karl Friedrich Gegauf forged a new path to make monogram embroidery machines. Soon his business prospered. He later invented the first hemstitch sewing machine, which caused a sensation in Switzerland and the rest of the world.

Inventiveness, entrepreneurial spirit and the unconditional desire to offer customers the best quality, are still the most important values for BERNINA – values with long-term benefits. This is the reason why BERNINA is one of the leading manufacturers of sewing and embroidery machines.

Located for over 120 years in Steckborn, Switzerland, the BERNINA name is not occured by chance either. The company's namesake is the Piz Bernina, the only peak above 4000m (13,000 ft) in the eastern Alps. It symbolizes reaching for the highest possible goals. Thus BERNINA continues to surmount obstacles in order to deliver high performance in sewing machine technology. 

Innovation at BERNINA

As an internationally positioned company, BERNINA's declared objective is to remain the world market leader in textile design innovation. To this end, BERNINA aims to produce sewing and embroidery machines that represent Swiss quality and reliability. BERNINA reinvests a large share of its cash flow into product development for this purpose. 

BERNINA understands the challenges resulting from rapid changes in the economy, technology, environment and society. BERNINA answers these challenges with innovation, flexibility and motivation. Progress is the most important cornerstone allowing BERNINA to play a prominent role in the world of sewing machines and textile technology. Without new ideas for products and technology, sewing machines would soon be obsolete.

We sign off for today, and we'll be back tomorrow with a new post for you! 

Catch up with us on Facebook at https://www.facebook.com/BerninaIndia, and on our website www.bernina.com.